Lyndol Woodruff

There are books that entertain, books that inform, and then there are books that completely rewire the way you see the world. Og Mandino’s *The Greatest Salesman in the World* is one of those. And tucked inside its pages are ten ancient scrolls of wisdom—principles that guide not just better sales, but better living.

Scroll II carries a message that feels just as urgent today as when it was first written: “I will greet this day with love in my heart.”

It sounds simple. Maybe even too simple. But in a world where sales often feel pushy, where relationships can feel transactional, and where the pace of life leaves us all a little frayed—love changes everything.

Love as a Sales Superpower
Most people think sales is about persuasion or pressure. But here’s the truth: customers don’t want to be “closed.” They want to be cared for. When you walk into a room carrying genuine love in your heart—whether or not the person across from you ever buys from you—you bring a different kind of energy. Resistance fades. Trust grows. Real connection happens.

At Woodruff Windows, we don’t just replace frames and glass. We install peace of mind, comfort, and care. Love is the invisible ingredient in every project, the thing homeowners feel even more than the new view through their windows.

Love in Everyday Life
This principle stretches far beyond sales. As a father, greeting my daughter Everly with love in my heart each morning changes the way our days unfold. Patience grows where frustration might’ve taken root. Joy replaces stress. Love softens the edges of life.

And in our community, we’ve seen the same thing. The nonprofits and service partners we’ve highlighted—GraceToChange, Tango Charities, POW Ponder—are powered by love. Not self-interest. Not profit. Just this relentless choice to show up for people with open hearts.

A Challenge for You
Here’s a simple challenge: Tomorrow morning, before your feet hit the floor, whisper these words out loud: “I will greet this day with love in my heart.” Carry that into your work, your home, your community. See how it transforms the ordinary into something extraordinary.

Because windows may let in the light, but love—that’s what makes a house a home.