Lyndol Woodruff

What happens when you stop accepting dysfunction and embrace transformation? Parables of business, recovery, and life. Thank you for joining the conversation.

recent posts

Category: Business Insights

  • Windows of Love: Lessons from The Greatest Salesman (Scroll II)

    There are books that entertain, books that inform, and then there are books that completely rewire the way you see the world. Og Mandino’s *The Greatest Salesman in the World* is one of those. And tucked inside its pages are ten ancient scrolls of wisdom—principles that guide not just better sales, but better living. Scroll…

  • The Vinyl Window Lies That Cost Texas Homeowners Thousands

    Why everything you’ve been told about vinyl windows is probably wrong—and what it’s really costing you “We don’t want vinyl. We heard it’s cheap.” I hear this at least three times a week during consultations. Usually from homeowners who’ve been scared away from the best solution for their Texas home by some salesperson pushing expensive…

  • The Real ROI of Home Transformation

    Let’s talk about return on investment. Because most people only think about it in terms of a number. How much will my energy bill go down? Will this pay for itself? Is it worth the money? And the answer is: yes, it will. Your HVAC won’t have to run constantly anymore. Your electric bills will…

  • What 137 5-Star Reviews Taught Me About Service

    137 five-star Google reviews. Not 136. Not “mostly five-star with a few fours mixed in.” 137 perfect ratings, zero exceptions. So what’s behind those reviews? And more importantly, what did they teach me about what people actually want when they invite a business into their most sacred space? Lesson #1: People Don’t Review Windows—They Review…

  • 5 Signs Your Home Isn’t Serving You (And What That Taught Me About Life)

    “We just deal with it.” I hear this phrase in almost every consultation. Usually said with a resigned shrug, like discomfort in your own home is just part of life or something. But here’s what I’ve learned after helping hundreds of families transform their spaces: when your home isn’t serving you, it’s not just about…

  • The Breakfast Table Miracle: How One Customer Reclaimed Their Favorite Space

    Tom had given up on his breakfast nook. (Tom’s actual photo) Three old aluminum builder-grade windows made his favorite spot in the house completely unusable. Drafty in winter, scorching in summer. He’d moved his coffee routine three times trying to find comfort, finally settling for the kitchen counter instead of his beautiful table by the…